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Sponsoring a job on Indeed using Workstream
Sponsoring a job on Indeed using Workstream

Workstream's integration with Indeed gives you a simple, cost-effective way to maximize job visibility on the world’s #1 job site.

Janina avatar
Written by Janina
Updated this week

Table of contents

Why sponsor a job on Indeed?

  • More applicants: Sponsored Jobs receive up to 5X more clicks

  • You’re in control: Start, adjust, or end your campaign at any time

  • No one-size-fits-all posting fees: Select the budget that works for you

  • Pay for performance: You’re only charged when candidates click on your job(s)

  • Detailed metrics and analytics: Your Indeed Dashboard gives you the data you need to understand performance and optimize your campaigns

Connect your Indeed employer account(s) with Workstream

STEP 1: Log in to your Workstream account. Go to Company Settings > Integrations > Indeed. Click on Connect New Account.

STEP 2: Enter the email address associated with your Indeed employer account then click Set up Indeed Employer Account to connect.

STEP 3: You will be redirected to Indeed to continue the setup process. Follow the steps to log in to the Indeed platform to select an employer account, or create a new Indeed employer account. If you're creating a new Indeed employer account, you must provide billing information in order to connect the account to Workstream.

Note: Indeed bills clients directly. If you have any questions about billing, please refer to your Indeed campaign dashboard or contact Indeed.

After you complete the Indeed login process, you will be redirected back to Workstream.

STEP 4: Click on 'Add locations' to authorize specific Workstream locations with your Indeed employer account(s). After that, any positions sponsored under those locations will be billed through the associated Indeed employer account.

STEP 5: Click on the "..." next to any connected account to edit your locations, reactivate an expired account, remove an account, or go directly to your Indeed account.

Sponsor a position using an Indeed account

Once you have connected an Indeed employer account and authorized the locations for that account, your team can sponsor positions.

STEP 1: Go to the Sourcing tab > Click Sponsor a job posting.

STEP 2: Select the location and the position you want to sponsor, and click Next.

Note: If the location of the position has not been associated with an Indeed employer account, the toggle will be disabled. Go to Company Settings > Integrations > Indeed to configure your locations.

STEP 3: Once you toggle the sponsorship on, you will be prompted to select the appropriate Indeed employer account to sponsor the position through. If you don't see the right Indeed employer account, go to Company Settings > Integrations > Indeed to configure your locations or to connect another Indeed employer account.

STEP 4: Once you select the Indeed employer account, you will be able to adjust the budget and view campaign performance predictions. These are intended to be suggestions only and not guarantees. If you are okay with the amount, click Sponsor to Indeed. If you choose to Customize, proceed to step 5.

STEP 5: Select your options for your sponsorship type.

a. One-time with flexible start and end dates

b. Monthly recurring campaign charged at the cost you input

You can now enter your preferred budget as low as $50 and enter the Target applicant count!

Note: The way Indeed bills you are to Pay per applicant / based on the target applicant count. (This is based on Indeed’s algorithm and Workstream does not have control over how you determine this. If you have any questions about billing, please refer to your Indeed campaign dashboard or contact Indeed).

Frequently asked questions

Question: When I try to sponsor a position on Indeed, the toggle is disabled. What should I do?

Answer: If the location of the position does not yet have an authorized Indeed employer account, the button will be disabled. Go to Company Settings > Integrations > Indeed to configure your locations.

Question: Why can't I remove a location from my Indeed employer account?

Answer: If the location has any active sponsorships using the Indeed employer account, the sponsorship must be turned off first or end before you can remove a location from your Indeed employer account. You can log in to the Indeed platform to view running sponsorships and take action as needed.

Question: How do I stop sponsoring a job posting through Workstream?
Answer: Go to the Sourcing tab and click Sponsor a job posting. Select the brand, location, and position you intend to stop sponsoring a job posting then click Next.

From this screen, you will be able to control what job boards you want to start/stop sponsoring your job postings. Need more information on Utilizing our sourcing tools? Click here.

Question: If I stop sponsoring with Indeed, will I still be charged?
Answer: You will be charged based on the number of clicks you receive. When you sponsor a Job you will be asked to choose a budget. When you choose a daily budget, multiply your daily budget times the average number of days in a month (30.5) to determine your maximum monthly budget—you won’t spend more than this amount in a given month.

For example, if your daily budget is $10.00, you’ll spend a maximum of $305.00 for the month ($10 daily budget x 30.5 average days per month). However, you may spend $8.00 on one day and $12.00 on another.

Your maximum monthly budget is prorated when you start in the middle of the month. In this case, your daily budget is multiplied by the remaining days in the month to calculate your maximum monthly budget.

Other information

To learn more about how Workstream's integration with Indeed could boost job visibility and analytics, please refer to this article.

If you have questions about this new integration, please contact us at

For questions about Sponsored Jobs on Indeed, you can contact them via email at or visit their Help Center.

Want to talk to our Support team? Look for the Intercom icon at the bottom right of your dashboard and click on New Conversation or email

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